Articles in The 'Mobile SEO' Tag


January 26 2024

Optimizing Your Social Channels for Search Results

by Chuck Forbes

When we think about organic rankings, search engine optimization comes to mind. But there is another opportunity for organic search results from your social media channels. These rankings could prove just as valuable if you look at the user journey. A user clicking to your social media channel from organic rankings is making a pitstop on the way to your website. Instead of a direct line of traffic to your website from search, you can now gain a follower, post engagement, and still provide the user your website link.

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Posted in: Social Media

January 22 2024

SEO Priorities & Tips for AI in Organic Search

by Chuck Forbes

It is likely that your list of SEO priorities have grown, especially over the past 24 months as search engines have introduced new ranking factors along with the increasing use of artificial intelligence. Here is a quick graphic of SEO priorities that your marketing team needs to address to be competitive in 2024:

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December 20 2023

Your Robots.txt File and Why Frequent SEO Audits Are Crucial

by Chuck Forbes

I have had the opportunity to work with many clients during my tenure at MoreVisibility, and no matter the client or goal, our team has succeeded because we all have a passion for finding out the “why” within digital marketing strategies. I was discussing SEO strategy with a client, more specifically “why” some of their organic rankings took a hit. With the help from our SEO experts and hearing what the client was seeing within their reporting, we were able to pinpoint a major flaw on their site where the robots.txt file was not properly placed. I thought this was a great example to share, not only for the knowledge of how to use a robots.txt file, but also to shed light on the importance of frequent SEO audits. Too often SEO site audits are put on the backburner because SEO rankings can take longer to optimize for than paid advertising. Naturally, if a company is looking to show results fast, optimizing their paid advertising strategy can be where most of the time is spent. Here is a refresher on robots.txt files and some great tips on how thinking about SEO differently can lead to a more stable auditing calendar for your team.

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