Articles in The 'Tips & Tools' Tag

Updates May Be Required For Websites Using AJAX

by Priti Shah

Up until the past two years, Google had difficulty deciphering or rendering webpages that rely heavily on JavaScript. This often lead to content that was unreadable by search engines and users. Due to this, in 2009 Google proposed webmaster guidelines so that AJAX based applications would be visible and properly indexed by search engines and appear in search results for users.

It is important to understand that websites that are entirely built in AJAX (or rely heavily upon the technology) are usually more difficult for search engines to crawl and index correctly. However, Google has been making many strides in this realm indicating that there may be light at the end of the tunnel for websites that want to make stronger use of AJAX. Read on to learn more about how you can ensure that an AJAX application is up to date with Googles latest guidelines.Read More

Straight to Video: How Do I Come Up with Compelling Video Topics?

by Charlie Crespo

You’ve decided to make video part of your digital footprint. That’s great!

OK, so tell us more. What are the topics of those videos going to be? What ideas do you have so far? Oh … really? You haven’t been able to think of any yet? You’re not even sure where to start?

Don’t worry; we can help. Although coming up with video content ideas off the top of your head can be difficult, there are tools that your brand can use to give an idea of what the best types of topics might be for your audience.Read More

Simple SEO Tools All Marketers Have Access To

by Matt Crowley

You don’t have to be an SEO expert to assist in the optimization of your website. Sometimes, you simply need tools to help you out. While these aren’t all of the tools our SEO experts use to make optimization recommendations, they are a good start for anyone interested in assisting in the improvement of their website’s SEO.

Some of our simple go-to SEO tools include Google Webmaster Tools, Google’s Cache, Google Keyword Planner and Google Trends. Read on to learn more about how you can use these tools to improve your website’s SEO.Read More