There is a common question that we run into, both internally and from clients. That is, how should I handle internal site search result pages?
Using social media isn’t a challenge. Using it correctly is. But that’s easier said than done in the shadowy universe of algorithms, platform updates without notice or detail, ambiguous guidelines, and many times, complete lack of transparency and best-practice direction from these platforms. Despite this, there are some tried-and-true best practices for social that our agency employs and recommends to all of our clients.
Online reviews have become a key factor in our every day decision making from direct-to-consumer products and services to B2B decisions.
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