Just like pages, videos can rank in search results. By optimizing your videos like you optimize your pages, your content will have a good foundation to rank in both Google and YouTube. Where Google use metadata to understand information about your pages, YouTube uses titles, descriptions, and tags, along with video content to match content to the searcher’s query.
Google Maps has increasingly gained importance on mobile devices, as user demand for nearby insights on where to eat, shop or be entertained continues to grow. With the addition of photos to Google Maps, users get more emerged into the location they were potentially going to visit. Businesses have had to accept that “eyes” are now everyone via their mobile devices and every second of the customer experience needs to be top-notch or they may risk a bad review or post. Read More
If you’re looking for a new way to increase engagement and reach new social media followers, live streaming can help. Whether you utilize an app like Snapchat or Periscope, or try Facebook Live, the opportunities for your brand are countless.