Q: Looking at Google Analytics, I’ve noticed that our website is losing organic traffic. What’s happening and what do we do?
When organic traffic changes, it’s important to understand why. Can you correlate increases in organic visitors to SEO improvements you’ve made or algorithmic changes that favor aspects of your website strategy? Conversely, if organic visitors are down – if it’s not seasonal – does something in your SEO strategy need to be addressed?
In this Ask the Expert video get tips for:
- Technical SEO considerations
- How to evaluate Organic traffic changes
- Where to start