February 2016 Newsletter

Blog Audit Checklist: A Step-by-Step Guide to Self-Evaluate Your Blog

Blogs can be used to build social relations with your readers, provide commentary on a particular subject, drive product awareness, thought leadership, and more.

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Andrew Wetzler


We all have learned that there are a number of components to achieving and maintaining strong Organic rankings. The factors have evolved over time, and become more complex, but at the same time a path exists to attaining a meaningful Natural presence in the search results.

Danielle Leitch


As previously reported by industry publication Search Engine Land, there is wide speculation that Google will be changing the layout of text ads on Google.com.

Andrea Hamilton


It has happened to the most observant marketers and best campaign managers — you are running a paid search campaign which month over month has performed strongly.

Matt Crowley


Q: I have worked hard to incorporate the right keywords into my page but it is still not ranking well in search engine results. What am I missing?

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