Our world has changed drastically in the blink of an eye, and so too our marketing must evolve.
Sometimes I’ve found it’s helpful to “coach” a client on things like setting expectations or how to champion internally for additional resources. Sometimes clients coach me as well. Whether in person or on the phone, I’m always curious and learning.
The idea that people are influenced by the decisions and actions of others around them is called Social Proof. If we are unsure about what to do, we often seek reassurance or input from others before making a decision. This is why it can be one of the most effective ways for persuading people to take a desired action.
Q: As Economies Begin to Reopen, How Do I Kick-Start My SEO & SEM Efforts?
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