January/February 2022 Newsletter


Andrew Wetzler


We were so excited to host a Wine and Whiskey tasting for marketers in partnership with Google this past week at the The Ritz-Carlton & JW Marriott Orlando, Grande Lakes

Monica Pissanos


Facebook recently launched a new tool to track phone calls that happen as a result of a visit from an ad: call extensions. While call extensions have been widely used within Google Ads for some time, it’s a new way to track conversions within the Facebook Ads platform outside of the more traditional Facebook Call Ads.

Anthony Gallegos


In less than a year, non-fungible tokens (NFTs) have gone from WTH to the BFF for businesses. Their sudden rise into the mainstream might have you wondering what all the fuss is about.

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