LinkedIn Updates & Platform Shifts

The Reciprocal Effect of LinkedIn’s New Reaction Buttons on Advertisers

July 31, 2019
Episode 24

LinkedIn has begun to mimic other social channels, such as Facebook, by introducing new user engagement metrics. While the platform’s content continues to get more creative and change, one must wonder what adverse effects this might have for advertisers.

In Episode 24 of MoreVisibility’s Eye on Digital Marketing podcast, Max Braglia and Chuck Forbes discuss:

  • LinkedIn’s New Reaction Buttons
  • How These Buttons Are Affecting Advertisers’ Campaign Data
  • The Platform’s Shift in Content Type & Tone
  • And More!

Listen to the podcast now.

If you are interested in optimizing or launching LinkedIn Advertising campaigns, please contact our Interactive Advertising experts at MoreVisibility.

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