Why Keyword Research Is Vital to Your Online Presence

December 18, 2018
Episode 17

Most customer journeys begin with typing words into a search box. But before a prospect can find you in search, it is imperative to make sure the content on your website is optimized properly.

For some Digital Marketers, content optimization and link building can be very daunting, but leveraging keyword research (KWR) can make these tasks a little easier. KWR is one of the most important, valuable, and fundamental aspects of a successful SEO strategy.

In this installment of MoreVisibility’s Eye on Digital Marketing podcast, gain an understanding of the elements of the KWR process, as well as:

•  How to choose the right keywords
•  Next steps after KWR is complete
•  How often should you refine your KWR
•  And more!

Listen to the full podcast today to increase your rankings in search!