Google Analytics Bootcamp
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GOOGLE ANALYTICS BOOTCAMP: MASTER YOUR DATA

GA Certified PartnerExperience the full value of your Google Analytics data with this 2-part complimentary webinar series. Join Google Analytics Certified Partner, MoreVisibility, for two complimentary webinars – available on-demand – that will empower you to take control of your website statistics and make meaningful, informed decisions about your marketing efforts.

Building Your Tracking Foundation with Google Analytics & Google Tag Manager

Webinar 1

Building Your Tracking Foundation with Google Analytics & Google Tag Manager

Available On Demand

Presented By: Theo Bennett, Director of Analytics

Session will cover:

  •  Getting the most out of Google Analytics & Google Tag Manager
  •  Tips for accurate data collection
  •  Universal Analytics – features and benefits
  •  Understanding performance with goals & goal values
  •  Ecommerce tracking for e-tailers and non-transaction-based websites
Conquering the Attribution Problem: Multi-Channel Funnels

Webinar 2

Conquering the Attribution Problem: Multi-Channel Funnels

Available On Demand

Presented By: Theo Bennett, Director of Analytics

Session will cover:

  •  Breaking the last-click attribution cycle
  •  Understanding the real impact of your online marketing
  •  Understanding “assists”
  •  Decoding your users’ paths to engagement
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