Health as Wellness: Understanding How to Leverage the New Online Patient Journey in Your Digital Marketing Strategy
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Khrysti Nazzaro

Marco Charnas

Today, consumers don’t think of health as merely a condition of the body, something to react to when something goes wrong. Rather, they see health in the context of the ever growing universe of wellness, where proactivity is the focus to live a better life. People want to be better, not just get better.

Google’s powerful advertising platform offers marketers innumerable ways to leverage Artificial Intelligence (AI) and audience signals to reach, engage, and convert the right users (patients) throughout their online journey.

Listen to Google and MoreVisibility outline these new patient trends and provide recommendations for how Healthcare Marketers can adjust their ads and methodologies to better engage a qualified audience.

Download the webinar today!

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