Presenters:

YouTube: How to Reach Your Business Goals

Through this webinar, Google will share the importance of video in your digital advertising campaigns.

YouTube is instrumental in the buyer journeys for both BtoB and BtoC products or services.

It can help inspire, guide and convert!  Let MoreVisibility and Google share with you real world examples of how this happens.

We will explore:

• Why and how YouTube advertising works
• Options to reach consumers at each stage of their journey on this platform
• Key performance indicators  to measure success from video ads
• Selecting the right ad format for your business goals