Google Analytics: Updated Best Practices Guide to Views and Filters

When configuring your Google Analytics you must ensure a proper and efficient deployment. Not doing so may result in collecting erroneous data which could lead to big problems. In addition to including a comprehensive reference guide of all available filter fields and their purpose, this guide covers the following topics:

• Types of views and filters available in Google Analytics
• Creating and deploying filters utilizing Best Practice methodologies
• Implementing filter construction to ensure clean data collection
• Introduction to Regular Expression