Digital marketing, like anything else in business, is an investment. Our team works hard to ensure that your investment pays off, not just right now, but in the foreseeable future. Here are some businesses, much like yours, whose success stories all started with one commonality: A critical need. But the results we provided were anything but common.
Seeking to increase online user engagement, Becker's School Supplies, a distributor of early childhood learning materials and elementary school supplies, looked to MoreVisibility for a social media strategy. After identifying and defining audience interests, a unique plan was formulated which included curating innovative and engaging content that would appeal to each social media channels' users.
One of the world's most renowned museums sought to increase product sales and overall ROI for specific product category pages on their website. Using tools and insights within Conductor Searchlight, MoreVisibility developed a strategy to optimize underperforming ecommerce pages resulting in a significant increase in organic traffic ROI.
Memorial Healthcare System wanted to promote a new, online cardiac risk assessment page on their website to engage consumers in the South Florida region. MoreVisibility selected Pandora as a medium to help reach the campaign's target demographic.
Given the regional centralization of its stores, the company wanted to increase brand awareness and drive more online sales in new states where it didn’t have a physical presence. MoreVisibility selected Search Engine Marketing and Display advertising to help gain a wider reach, increase market share, and drive sustainable revenue.
MoreVisibility conducted extensive research and compiled a comprehensive Digital “Footprint” Strategy outlining recommendations in the areas of Google Analytics, onsite content optimization, site navigation/taxonomy, SEM/interactive advertising and social media, as well as opportunities for offsite marketing.
MoreVisibility collaborated with the DMA to effectively use Paid Search to double YoY registration for its annual conference and increase ROI over 2,000% within specific cost per acquisition parameters. The effort included strategic use of transaction data to better-inform campaign decisions.