In an effort to increase online user engagement, Becker’s School Supplies, a distributor of early childhood learning materials and elementary school supplies, sought to expand its social media marketing strategy. MoreVisibility developed a unique plan to appeal to the brand’s audience, and collaborated with them to create innovative content to achieve these goals.
To acquire a deeper understanding of audience behavior and demographics, MoreVisibility:
Since implementation of the strategy, the social media channels have proven to be a profitable source of web traffic.
The collaboration between MoreVisibility & Becker’s has resulted in:
In-Channel Engagement Improvements:
Overall Onsite Improvements (All Traffic):